The next DBS satellite serving the United States could lift off from
Florida in June. According to several upcoming launch schedules, including
Florida Today's reputable worldwide launch forecast, Lockheed Martin's
International Launch Services is expected to fly the EchoStar VI satellite
aboard an Atlas 2AS rocket from Cape Canaveral on June 11. An EchoStar
spokesperson wouldn't confirm the date, sticking to the company's
late spring timeframe. As with any launch, dates are subject to change.
EchoStar VI, built by Space Systems/Loral, was acquired from News
Corp. through a legal settlement between the two companies. EchoStar
will place the bird at its 110-degree location. Last September, the
company put EchoStar V into the same orbital slot. Other upcoming
launches include the inaugural flight for Lockheed Martin's Atlas
3A, which will fly with the Eutelsat W4 satellite, on April 14. Sometime
during the second quarter, a Russian Proton vehicle will carry the
first Sirius Satellite Radio satellite from the Baikonur Cosmodrome
in Kazakhstan.
DirecTV Adds Oxygen-DIY
DirecTV reached a multi-year agreement to distribute the Oxygen network
on its high-power platform beginning this spring. Under terms of the
agreement, DirecTV will make Oxygen available to more than 7 million
customers. With the DirecTV deal, Oxygen has agreements in place with
distributors that could account for 27 million subscribers by the
end of 2002. The Oxygen network is backed by Gerry Laybourne, Marcy
Carsey, Tom Werner, Caryn Mandabach and Oprah Winfrey. Through Oxygen's
partnership with Wink Communications, DirecTV customers with a Wink-enabled
receiver will have access to enhanced programming - at no additional
charge - later this year. In another move, DirecTV said it will add
the Do It Yourself (DIY) network from Scripps to its programming lineup
this spring. DIY was created by the architects of Home & Garden Television
(HGTV). DirecTV said DIY will be available to more than 8.2 million
of its customers.
DISH To Air Special On Cancer Awareness
EchoStar's DISH Network will offer its customers an opportunity to
view HBO's exclusive documentary, Cancer: Evolution to Revolution,
for free on Thursday, March 30, at 8 p.m. Eastern Time. The preview
will appear on channel 300. Cancer: Evolution to Revolution presents
the latest scientific information on early cancer detection, prevention
and treatment. The two-and-a-half-hour documentary depicts the realities
of cancer and certain medical procedures. Cancer: Evolution to Revolution
also offers wide-ranging resources on how and where to obtain expert
advice and support through leading cancer organizations nationwide.
Author Stephen Keating to Address SkyFORUM
The SBCA and SkyTRENDS announced that Stephen Keating, author and
business writer with The Denver Post, will deliver the luncheon address
at the 13th semi-annual SkyFORUM satellite/financial symposium. Stephen
Keating has covered the satellite and cable television industries
for five years at The Denver Post. In late 1999, he published a book
entitled, "Cutthroat: High Stakes and Killer Moves on the Electronic
Frontier." Currently, Keating is a business consultant and writer
based in Denver. His articles have appeared in Wired magazine and
Advertising Age. SkyFORUM will be held Tuesday, March 28, at the Marriott
Marquis in Manhattan. Keating's luncheon address will begin at 1:10
p.m. For more information on SkyFORUM, please visit www.sbca.com or
call Rachel Zink at (703) 549-6990, ext. 363.
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